About Behzi platform and its architecture
"Behzi" is a modern operating system for businesses that allows you to create a comprehensive and independent "online branch" for yourself. This platform is designed for all economic operators, including traders, online businesses, manufacturers, doctors, restaurateurs, accommodation owners and any other business that seeks effective and direct communication with its customers online. You can display your products, services, image gallery, contact information and even audio introduction of your business in the best way on your dedicated page.
Imagine that instead of each business building a separate but small and expensive building for itself, they all have an independent and secure unit in a modern and well-equipped tower. Multitenancy architecture does exactly that in the software world. This means that the optimization infrastructure is very powerful, secure and always up-to-date, and the costs of its maintenance are shared among all. That's why we can provide you with enterprise-level features at a much lower cost (and now for free); A possibility that is simply not possible in older platforms or WordPress websites.
In marketplaces like mega markets, all businesses are grouped together and compete mainly on price, which hurts your independent branding. "Anti-market police" is a different philosophy. Instead of creating a competitive market, we at Behzi provide each business with a dedicated and independent space to shine. Our goal is for you to build your brand, tell your story and establish a direct and sustainable relationship with your customers, not just to participate in an endless price competition.
Behzi is more than a simple website. First, our infrastructure is designed from the ground up for high user and business volume, and unlike many WordPress-based systems, it doesn't degrade as you grow. Secondly, unique features such as free and permanent SSL, automatic optimization for Google, dedicated sitemap, smart SMS system and advanced visit statistics are all at your disposal. We believe your business deserves a modern, fast, Google-friendly infrastructure, not a temporary, limited solution.
This is a very important point. Our main goal at Behazi is your success in attracting and converting users into customers. Our team focuses on your customers' user experience (UX) rather than flashy and complex designs. Behzi pages are designed in such a way that the user can easily access the information he needs (products, contact, address) and perform the desired action (call, purchase, reservation). In fact, we've optimized your page for "your customer" because your success depends on their satisfaction and convenience.
In no way. Behzi is designed in such a way that any business owner, with any level of technical knowledge, can easily manage their page. All tools, from product addition to visitor statistics analysis, are completely intuitive and user-friendly. Our goal is for you to focus on running your business, not on technical issues.
Behzee is a "Google-friendly" platform. From the moment you create your page, search engine optimization (SEO) processes are automatically activated for you. We create a dedicated sitemap for each business, keep page loading speed optimized and provide a standard content structure that Google likes. Our ultimate goal is to help your business achieve top rankings in search results.
Yes, security is one of our top priorities. The multitenancy architecture inherently keeps the data of each business completely isolated from the other. In addition, we use standard security protocols and a two-step login system via SMS to ensure that only you have access to your business management panel.
We understand that businesses are facing many challenges in the current situation with global internet outages and lack of access to Google and Instagram search. For this reason and to support you, all the main Behzee services are currently provided completely free of charge. Our goal at this stage is to help Iranian businesses grow and prosper as much as possible.
definitely Behzi is a dynamic and growing project. Our technical team is constantly developing new and useful features based on market needs and feedback from valuable users like you. From artificial intelligence for multilingualizing sites to more advanced tools for communicating with customers, they are all in Behazi's development roadmap. We are committed to building a complete and sustainable ecosystem for your business.
Management, personalization and advanced settings of Behazi user panel
The Behzee platform allows you to use your brand's own domain (such as yourbrand.com) instead of default addresses. In the "Manage Domains" section of the Settings panel, you can establish a connection by setting up DNS records (such as A Record or CNAME) in your domain provider's panel. The Behazi system automatically activates a security certificate (SSL) for your domain to ensure the security of data exchange. After confirming the connection, all the traffic of your page will be uploaded to your dedicated domain. For a step-by-step guide on domain binding and DNS settings, refer to this tutorial:
In businesses with a team structure (such as clinics with a doctor, secretary, and financial manager), access management is critical. In the Behzee settings panel, "Admin Definition" section, you can invite new users by mobile number and assign different roles to them. The role management system (Role-Based Access Control) allows you to determine which admins have access to sensitive parts such as financial reports, SMS settings or content management, and which can only manage messages and reservations. To learn how to create custom roles and add admin, click here:
Continuous communication with customers through SMS notifications is one of the important pillars of Behzi. In the "SMS sending settings" menu, you can connect your own SMS gateway and customize SMS sending patterns for different events. These events include new user registration, reservation confirmation (for example, for medical appointments or a restaurant table), order cancellation, and reminder campaigns. By using dynamic variables, the Behazi system automatically places the user's name and specific details in each SMS. To see the list of variables that can be used in text messages, read this guide: {link}
Yes, the Behzee platform has a flexible Page Builder system. In the section "Personalize the layout of the home page", administrators can move content blocks (such as sliders, product lists, customer reviews and service introductions) with drag and drop without the need for programming knowledge. Also, in the "Graphic settings" section, it is possible to change the organizational color scheme, choose fonts and upload a logo and favicon so that the user interface (UI) is exactly aligned with the visual identity of your business. To learn how to work with the Behzi page builder tool, refer to this link:
The Behazi reservation system is designed with a scalable architecture to meet diverse needs. In the management panel, you can define work shifts, holidays, and simultaneous capacity for each service (for example, the daily admission capacity of a doctor or the number of available rooms of a residence). The system automatically checks time conflicts and prevents double bookings. It is also possible to set up a prepayment to confirm the reservation in this section. The comprehensive guide for configuring the reservation system for different guilds is in this section:
"Products Wiki" is a centralized infrastructure for comprehensive data management of goods and services in Behazi. In this section, instead of manually and repetitively entering information, businesses can use a reference database or define their new products by specifying technical attributes, categories, and tags. This inventory management system makes it very simple and seamless for stores to batch update prices and synchronize information across the platform. Learn how to add products and manage inventory in the product wiki in this article: {link}
To improve the user experience (UX) and faster access of customers to services, Behzi uses a smart and dynamic filter system. In the settings panel, admins can create custom filters based on the attributes defined in "Products Wiki" or Job Opportunities. For example, in a clothing store, filters can be automatically generated based on size, color, and brand, or in a job search system, filters can be set based on contract type and salary. Read the advanced settings of search filters in this documentation:
Behzi offers powerful in-app marketing tools. In the "Story and Campaign Management" section, you can create temporary content (similar to social media stories) and use it to announce instant discounts or important news. For larger campaigns, the system allows you to define specific time periods (start and end dates), specific budgets and target audiences, and receive detailed analytical reports on the number of visits and conversion rates during the campaign. To learn about campaign management strategies and settings, click:
Behazi's FAQ module is not only designed to inform customers, but its technical infrastructure is fully optimized with SEO and Schema Markup standards. In this part of the panel, you can categorize and upload the most frequent questions of your customers along with rich answers (including text, links and images). This will make your pages appear better in search engine results (Google Rich Snippets) and will greatly reduce the volume of repeated calls and messages to the support team. How to use the FAQ module and its SEO principles are taught in this link:
User profile management has been implemented in Behazi with a focus on data security and accuracy. In the "User Profile Management" section, two-factor authentication (2FA) and mobile number verification (OTP) processes are embedded to prevent the creation of fake accounts. End users and administrators can view their login history and connected devices and, if needed, block the access of unknown devices to ensure complete security of identity and financial information on the platform. To read security policies and user profile settings, visit this address:
Financial management, intelligent reporting and customer relationship tools (CRM)
The Behzee platform is fully integrated with the country's tax standards. In order management, the system is able to issue official invoices with full transparency for customers. You can define the value added tax (VAT) rate in the panel to be automatically applied to the final amount of the shopping cart. This feature is considered a very vital advantage for official and B2B companies that need to provide accurate documents to the tax office. To see how to make tax adjustments and issue an official invoice, refer to this tutorial:
In Behazi financial settings, there is a high flexibility for settlement. You can connect your store to bank payment gateways or enable the "card to card" payment option for customers. In addition, the system allows you to separately define additional costs such as "shipping cost" (based on different post or courier methods) and "packaging cost" so that they are automatically and transparently calculated in the customer's pre-invoice. The guide for connecting to payment gateways and adjusting shipping costs is located in this link:
Analyzing sales data is essential for the growth of any business. In the Behzai panel, you have access to comprehensive reports on the number and amount of sales of goods or services. One of the prominent features of this section is the ability to separate sales statistics based on demographic parameters such as "gender of buyers" and "province of residence". This detailed data helps managers to better understand their audience personas and design more targeted advertising campaigns. To learn how to extract and analyze sales reports, click here:
Yes, Behzi provides you with powerful tools for traffic analysis and SEO. In the reports section, you can see the exact statistics of visitors and their entry method (direct type of address, referral from other sites or entry from search engines). Most importantly, if a user has entered your site through Google, it will also show you exactly what "word or phrase" the user searched for, with the possibility of connecting the Google search console to the Behazi system, so that you can optimize your content creation strategy. Read how to analyze keywords and incoming traffic reports in this article:
In addition to overall sales, it is also possible to check the interaction of users with each content. The Behazi system provides a complete report of user visits to the pages of each product and specifies which visits were made by logged-in users. Also, for the "Stories" section, administrators have access to detailed performance reports including the number of views and likes, which help measure the effectiveness of ads and temporary content. To learn about the analysis of user behavior on pages and stories, refer to this link:
For businesses with larger teams, Behzi has made it possible to define separate departments (such as sales, technical support, finance and order tracking). You can set specific admins for each department. In this way, when a customer registers a request or sends a message, his ticket is directly referred to the relevant department so that requests are handled in a centralized, specialized and fastest way. To create new departments and manage tickets, read this tutorial:
Continuous monitoring of an online business requires alerting tools. The Behzee platform is equipped with a smart notification system that sends automatic alerts to administrators at critical times. For example, warnings such as "end of stock of an item in the warehouse" or "end of the allowed number of SMS credits" will be quickly notified to the business owner so that the necessary steps can be taken to recharge before disrupting the sales process or informing customers. The complete list of system alerts and how to activate them is available in this section:
Time management is critical in service businesses (such as doctors' offices or restaurants). In Behzee's reservation department, there is a "customizable smart calendar" where managers can define their working and non-working days. The system does not allow booking on non-working days. Also, the status of each reservation request can be clearly managed (pending, approved or rejected) along with the applicant's name, contact number and description in this calendar on a daily or weekly basis. Learn how to work with the smart calendar and manage the status of reservations in this link:
From the point of view of technical infrastructure, Behzi is based on multi-tenancy architecture. This architecture allows investors and large organizations to manage multiple subsidiaries or branches on a common software core. The biggest financial advantage of this structure is the “significant reduction in operating costs”; Because by using common infrastructure resources (server, database and maintenance), development and maintenance costs are shared among all tenants and create valuable business opportunities. To read more about system architecture and its organizational benefits, click here:
SEO, advanced marketing tools and SMS communication
SEO capability in Behzi is an integrated possibility that is not limited to products. This infrastructure is applied to posts, galleries, voice introductions and even the "About Store" section. The purpose of this comprehensiveness is to get a top rank in Google search results, increase organic visits and finally, improve the conversion rate of customers.
In Behzi's advanced plans, the dedicated business site is completely optimized for search engines and "artificial intelligence". In addition, businesses will have a "Sitemap" and will be listed in Behza's internal search and Google search, which will help web crawlers identify them more quickly.
Audio introduction in Behazi is not just an audio file, but a marketing tool that has SEO capabilities. By using relevant keywords, this tool helps businesses to attract the attention of the audience faster and increase their trust, while also gaining a better rank in search engines and attracting new customers.
Behzi is equipped with an event-driven SMS system. Administrators can set so that the system will automatically send notification SMS to them or their customers when events such as registering a new reservation request, changing the status of orders, receiving a new message in the chat, ending the stock of an item in the warehouse and even approaching the limit of SMS usage.
According to the plans of the platform, until the launch and full use of the "Bahzi exclusive application", the possibility of sending a notification SMS for registering each "new order" is available to businesses completely free of charge, so that there is no disruption in the sales follow-up process.
In addition to system SMS, Behzi has also considered a tool for direct marketing. In some subscription plans, businesses receive a "one-year SMS panel" as a thank-you gift that they can use to continuously communicate with customers and implement their marketing strategies.
Access security in Behazi is guaranteed by using SMS communication. The platform uses a two-step login system (2FA); This means that after entering the mobile number, users must enter the SMS verification code (OTP), which completely prevents unauthorized access.
The "About Store" section goes beyond a simple introduction and is designed to "enhance marketing productivity". By uploading targeted and SEO-oriented texts and multimedia files in this section, businesses can get a better position in Google results and present their brand story to the audience in a more attractive way.
The SEO-oriented infrastructure and the ability to manage prices and regions in a floating manner allow manufacturers to remove geographic restrictions. By being seen in the top ranks of Google and using communication tools, manufacturers can strengthen their brand among competitors and gain a greater share of new markets.
The Behzee platform is equipped with a post loading system and a variety of content. Continuous and up-to-date publication of these contents directly improves the site's ranking in search engines. This increase in organic visibility strengthens the foundations of a business's content marketing strategy and drives targeted traffic to products.
Personalization, graphic settings and international interactions
Yes, Behzi has provided a comprehensive "My Color Palette" system for all plans and all businesses. You can customize the color of texts, background, cards, buttons and site footer completely according to the visual identity of your brand and even change the display mode between Dark Mode and Light Mode.
Yes, the Behzee platform has provided a platform for integrated domain management. You can easily connect your own domains to the system and manage their DNS settings directly from Behazi's user panel so that your brand name can expand without interruption.
The possibility of personalizing home page items is designed to be completely flexible and practical for different types of businesses, including online stores, restaurants, event organizers and other services.
Beautiful appearance alone is not enough to attract customers. Behzi has provided the possibility of detailed personalization of meta tags (SEO Meta Tags). Without these settings, your pages may not rank well in Google search results, but by optimizing them for optimization, your attractiveness and click-through rate (CTR) will increase dramatically.
Behzi currently translates and supports your content in 4 key languages (Persian, English, Arabic and Turkish). The good news is that, in line with the development of international interactions, this system is expanding into 14 living languages of the world, including Spanish, French and German, so that your business can enter global markets without restrictions.
Behzai's multilingual capability is not limited to the site's pages; In the "online chat" section, the system is able to translate the exchanged messages in real-time. This means that you can negotiate and support with customers from neighboring or European countries without the need for a translator and in the smoothest possible way.
"Products Wiki" is an integrated database and network of product information where users' opinions are shared. This network is attractive both for B2B relationships (product manufacturers and business owners) to receive market feedback, and for B2C relationships (end consumers) to make an informed and confident purchase by studying the experiences of others.
The system of commenting in Behazi is much more comprehensive than a simple text. For example, in restaurant menus or product pages, users can upload a photo, real video and voice of the product along with their opinion and even have a separate section to insert "positive points" and "negative points".
Yes, as a business owner, you have a dedicated panel for the comments section. You can view, review and manage all comments registered by users in different parts of the site to have a more productive interaction with your customers.
Showing reviews, clear experiences and satisfaction of existing customers is one of the most effective tools to "increase and win trust" of new users. This transparency allows new customers to complete their purchase process with more confidence in the quality of the products and the platform
No! Unlike many platforms, Behzi has enabled the possibility of personalizing the layout and home page items in all plans. This feature is designed so that whether you are a restaurant, an online store or an event organizer, you can create your digital storefront in the best way.
Smart shopping cart, order management and lasting interactive features
"Multibasket" or "several shopping carts at the same time", is one of the most innovative Behazi solutions to improve the online shopping experience. This feature allows users to create multiple independent shopping carts at the same time instead of one (for example, one for personal purchases, one for company, and one for gifts). This prevents frequent switching between categories and makes the shopping process much faster and more organized.
Yes, one of the most attractive features of MultiBasket is that each basket can be paid independently. Users can easily move products between baskets and finalize and pay for each basket at the desired time. This freedom of action gives complete control to customers in budget management and purchasing time
Behzi has provided the ability to "personalize baskets". Customers can assign a name, category type, or specific purpose (eg "monthly home shopping" or "office supplies") to each shopping cart. This feature, which is integrated with the site's smart filters, significantly increases customer satisfaction and loyalty
In the management dashboard of Behzi, a completely independent section is considered for "managing buy and sell orders". In this section, along with managing content and comments, sellers can view all customer orders in full detail and optimize their processing.
Yes, Behzi is equipped with a smart SMS notification system. You can set a notification SMS to be sent to you or the customer during important events such as "new order registration" or "order status change".
The good news is that until Behzee's exclusive application is fully utilized, the "new order notification" SMS service will be offered in store plans at a low cost (the most basic SMS price in Iran) so that businesses can process orders as quickly as possible without worrying about additional costs.
Behzi platform has considered various parameters for logistics. Sellers can clearly define shipping and packaging costs. In addition, the system has the ability to automatically issue a "mailing slip" that the seller can print and attach directly to the packages.
Unlike social networks where story content is deleted after 24 hours, stories are not disposable in the Behzee ecosystem! Uploaded content in the form of stories is archived and stored on your business page and serves as a permanent showcase for introducing products or events.
The story upload feature is currently enabled for all plans. In the current phase, users can share images, but the great news is that the video uploading infrastructure is fully designed and soon this attractive interactive feature will be available for businesses to implement.
Behzi has considered precise analytical tools for this purpose. Through the management panel, you have access to comprehensive reports of the number of views and likes recorded for each story. This data will help you measure the effectiveness of your advertising campaigns and improve your content strategy.
System of discounts, analytical reports and support
Yes, Behzi offers powerful tools to manage pricing. Sellers can easily change prices and apply group discounts to all products. This feature is ideal for special sales, festivals and marketing campaigns
The "Surprises" section is a professional tool to create a sense of urgency in buyers. You can add specific products to this list and define a discount and exact schedule for them. When the timer expires, the discount is automatically disabled
Store managers have access to a comprehensive reporting system that displays accurate statistics on the number and amount of sales on a daily basis. In addition, Behzi has also provided the possibility to filter and analyze sales based on key variables such as gender and province of buyers, which is very valuable for retargeting.
Yes, one of the most advanced parts of Behazi analytics is the log-in mode report. You can see the complete statistics of visitors and know exactly whether the customers arrived by direct typing of the address, referrals from other sites, or search engines. Even the searched words (for example, in Google) that led the user to enter your site are also registered and reported in this system.
In the current phase of the Behzee ecosystem, an independent module under the title of "rechargeable wallet" has not been defined. However, the pricing and discount management system is designed to be so flexible that businesses can implement their customer loyalty programs in the best way by defining various discounts and campaigns.
To provide fast and consistent support services, Behzi has considered a ticketing system. Business managers can send their requests and tickets directly to the Behzi support team by visiting their management desk and clicking the "Ask your question" button and track the response process.
Although the traditional word "blog" is not used in Behazi, all the necessary infrastructure for content marketing is provided. By publishing posts, articles and newsletters, or creating a "what's up" section, you can build a rich content base that will both add value to your customers and help improve your site's SEO.
Yes, absolutely. In Behzi's digital menu, it is possible to define and apply discounts for each item separately and completely flexibly. Providing these discounts and special offers on the menu is a powerful tool to attract more customers and increase their loyalty in the food and beverage industry.
Behzi, as an interactive ecosystem, allows businesses to inform their audience and followers of all events, discounts and important events in an official and structured way through their dedicated page and the platform's notification tools. All you need to do is ask your users to ring your business bell to receive notifications.
Yes, price management is very well designed in Behzi. There is no need to edit individual products; You have the possibility to change the price of goods or to apply discounts as a group to all products (or specific categories), which will save you a lot of time.
Dedicated domain, SEO and infrastructure security
Yes, one hundred percent! In Behzi, you can upload your own business site and page exactly on your own domain (with different extensions such as ir, com, net, etc.) and completely under your own name. This will help your professional branding
You don't need complicated and external panels. The Behzee platform provides you with a specialized section for managing domains, through which you can manage all DNS settings and the security status of your domain in a professional, structured and fully controlled manner.
Security is our red line. All private domains connected to Behzee are automatically equipped with a valid and permanent private SSL security certificate. This means that customers' communication with your site will be completely encrypted and secure, and browsers will recognize your site as a "secure" platform.
Yes, the access management system in Behazi is very carefully designed. With the ability to define different admins, you can determine the access level of each of your colleagues or employees. In addition to increasing productivity, this work creates maximum security in the management processes of your store or business.
Definitely! Behzi has a "comprehensive SEO capability module". In fact, thanks to your trust in this situation, we have provided a powerful infrastructure that, after removing internet restrictions, your content and products will be ranked high in Google due to full compatibility with search engine algorithms.
The advanced coding and SEO-oriented structure of the Behzee platform is such that your site is not only optimized (SEO) for classical search engines (such as Google), but also completely readable and standardized for understanding and processing by artificial intelligence algorithms, so that you are always one step ahead of your competitors.
A lot! For example, by uploading detailed text and multimedia files in the "About Shop" section, you help Google get to know your business better. Varied and up-to-date content directly improves SEO and makes you more visible in search results
Yes, this is one of the attractive features of Behazi! Audio introductions on our platform are SEO structured. These files are optimized through keywords and related metadata, helping your business to rank better in search engines even through audio content.
You don't need any technical knowledge at all! The purpose of the powerful SEO infrastructure in Behazi is to have all the hard technical work done automatically by the platform. You just focus on producing good content and managing your products; Behza's advanced coding structure will lead you to the first page of Google
When you use carefully published articles, videos, and images with SEO data, you actually maintain an interactive relationship with your customers. At the same time, the platform is indexing your dedicated site in the background, so that in the near future, you will be rewarded for your loyalty and efforts today with a powerful SEO base at the top of Google results.
